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Fandango at Home Forum Guidelines

The Fandango at Home Forums are designed to help viewers get the most out of their Fandango at Home experience. Here, Fandango at Home customers may post information, questions, ideas, etc. on the subject of Fandango at Home and Fandango at Home -related issues (home theater, entertainment, etc). Although the primary purpose of these forums is to help Fandango at Home customers with questions and/or problems with their Fandango at Home service, there are also off-topic areas available within the Fandango at Home Forums for users to chat with like-minded people, subject to the limitations below.

Please post all comments in English. When posting a comment in the Fandango at Home Forums, please conduct yourself in a respectful and civil manner. While we respect that you may feel strongly about an issue, please leave room for discussion.

Fandango at Home reserves the right to refrain from posting and/or to remove user comments, including comments that contain any of the following:

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Additionally, please keep in mind that although Fandango at Home retains the right to monitor, edit, and/or remove posts within Fandango at Home Forums, it does not necessarily review every comment. Accordingly, specific questions about Fandango at Home products and services should be directed to Fandango at Home customer service representatives.

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2. Email addresses, phone numbers, links to websites, physical addresses or other forms of contact information
3. "Spam" content, references to other products, advertisements, or other offers
4. Spiteful or inflammatory comments about other users or their comments
5. Comments that may potentially violate the DMCA or any other applicable laws
6. Comments that discuss ways to manipulate Fandango at Home products/services, including, but not limited to, reverse engineering, video extraction, and file conversion.

Additionally, please keep in mind that although Fandango at Home retains the right to monitor, edit, and/or remove posts within Fandango at Home Forums, it does not necessarily review every comment. Accordingly, specific questions about Fandango at Home products and services should be directed to Fandango at Home customer service representatives.

Terms of Use - User Comments, Feedback, Reviews, Submissions

For all reviews, comments, feedback, postcards, suggestions, ideas, and other submissions disclosed, submitted or offered to Fandango at Home, on or through this Site, by e-mail or telephone, or otherwise disclosed, submitted or offered in connection you use of this Site (collectively, the "Comments") you grant Fandango at Home a royalty-free, irrevocable, transferable right and license to use the Comments however Fandango at Home desires, including, without limitation, to copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from and/or sell and /or distribute such Comments and/or incorporate such Comments into any form, medium or technology throughout the world.
Fandango at Home will be entitled to use, reproduce, disclose, modify, adapt, create derivative works from, publish, display and distribute any Comments you submit for any purpose whatsoever, without restriction and without compensating you in any way. Fandango at Home is and shall be under no obligation (1) to maintain any Comments in confidence; (2) to pay to users any compensation for any Comments; or (3) to respond to any user Comments. You agree that any Comments submitted by you to the Site will not violate the terms in this Terms of Use or any right of any third party, including without limitation, copyright, trademark, privacy or other personal or proprietary right(s), and will not cause injury to any person or entity. You further agree that no Comments submitted by you to this Site will be or contain libelous or otherwise unlawful, threatening, abusive or obscene material, or contain software viruses, political campaigning, commercial solicitation, chain letters, mass mailings or any form of "spam."

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Vudu Name Change?

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    #16
    Re: Vudu Name Change?

    A new slogan may be in order since all the iVoD store fronts offer similar playback quality. It made sense to be Vudu HD Movies four years ago, but the market has caught up now.

    Maybe something like Vudu Disc-Free Movies (take your movies with you).

    Comment

      #17
      Re: Vudu Name Change?

      For me, the Vudu name is perfect as is. Changing it to Walmart would equate the service to cheapness and changing it to "Walmart Instant Video" would come off as an Amazon what to be (i.e. Amazon Instant Video).

      Comment

        #18
        Re: Vudu Name Change?

        The comments about brand-awareness and target-audience-in-the-tech-community got me thinking...what if they're being really ambitious? They might be trying to move Vudu from a niche to true mainstream adoption. (I have no idea of Vudu membership numbers, but in this day & age, even a couple of million members can be considered "niche"). Almost every TV sold today is a "smart TV" (ok...maybe not so smart, but they run streaming apps), and probably runs Vudu. They might be looking for a larger "target market". If this is the case, rebranding to Walmart would make sense (although I think Vudu is cooler, most people I know never heard of it).

        Just thinking out loud...

        Comment

          #19
          Re: Vudu Name Change?

          I'm guessing that Walmart is less concerned about the thousands of people that hate Walmart, and more interested in marketing to the 100 Million people that shop there every week. Most of their regular customers have no idea about Vudu. Even some of the employees have never heard of it. If they change the name to Walmart Instant Video, that'll solve a lot of marketing problems.

          Comment

            #20
            Re: Vudu Name Change?

            Originally posted by tbdave View Post
            I'm guessing that Walmart is less concerned about the thousands of people that hate Walmart, and more interested in marketing to the 100 Million people that shop there every week. Most of their regular customers have no idea about Vudu. Even some of the employees have never heard of it. If they change the name to Walmart Instant Video, that'll solve a lot of marketing problems.
            Pretty much this. VUDU is a cool name, and I like it (I'm from Louisiana ), but calling it Walmart Instant Video would give it immediate recognition to millions of people that have never heard of VUDU.

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              #21
              Re: Vudu Name Change?

              It did not work very well for Target to have their store name on their service.

              Comment

                #22
                Re: Vudu Name Change?

                Changing the name won't increase awareness of what it does, just who owns it. What they need to do is increase marketing of the service, I have never seen any TV commercials, radio ads, or anything other than web banners promoting the service. And those ads are targeted ads at me because I have done a search for vudu or have visited vudu.com.

                Comment

                  #23
                  Re: Vudu Name Change?

                  Originally posted by echopulse View Post
                  Changing the name won't increase awareness of what it does, just who owns it. What they need to do is increase marketing of the service, I have never seen any TV commercials, radio ads, or anything other than web banners promoting the service. And those ads are targeted ads at me because I have done a search for vudu or have visited vudu.com.
                  Good point. Walmart should have enough resources to begin a massive marketing campaign and maybe that's what they plan on doing under the new name if they choose to change it?

                  676 HDX
                  2 HD
                  2 SD

                  Comment

                    #24
                    Re: Vudu Name Change?

                    Originally posted by echopulse View Post
                    Changing the name won't increase awareness of what it does, just who owns it. What they need to do is increase marketing of the service, I have never seen any TV commercials, radio ads, or anything other than web banners promoting the service. And those ads are targeted ads at me because I have done a search for vudu or have visited vudu.com.
                    ^^^
                    This!

                    Comment

                      #25
                      Re: Vudu Name Change?

                      Originally posted by tbdave View Post
                      I'm guessing that Walmart is less concerned about the thousands of people that hate Walmart, and more interested in marketing to the 100 Million people that shop there every week. Most of their regular customers have no idea about Vudu. Even some of the employees have never heard of it. If they change the name to Walmart Instant Video, that'll solve a lot of marketing problems.
                      But how many of those people are going to be willing to pay Vudu prices? I could just as easily predict that they would lose the anti-wally world crowd and not gain much in the way of walmart shoppers. I only go to walmart for instawatch and I can tell you people there tend to shop the $5 bin and the new release section tends to go untouched. People who shop at walmart for cheap movies are not going to buy a new release on Vudu for $15 to $20. They would wait for the prices to fall at walmart and best case they'd learn to use instawatch.

                      Also, look at Target Ticket. Target marketed the heck out of Target Ticket and couldn't get their more upscale shoppers to care. Why would Walmart be any different?

                      Comment

                        #26
                        Re: Vudu Name Change?

                        Originally posted by echopulse View Post
                        Changing the name won't increase awareness of what it does, just who owns it. What they need to do is increase marketing of the service, I have never seen any TV commercials, radio ads, or anything other than web banners promoting the service. And those ads are targeted ads at me because I have done a search for vudu or have visited vudu.com.
                        This is an excellent post which gets to the root of the issue.

                        Comment

                          #27
                          Re: Vudu Name Change?

                          Originally posted by echopulse View Post
                          Changing the name won't increase awareness of what it does, just who owns it. What they need to do is increase marketing of the service, I have never seen any TV commercials, radio ads, or anything other than web banners promoting the service. And those ads are targeted ads at me because I have done a search for vudu or have visited vudu.com.
                          vudu plays to the Video on Demand concept that people have come to expect from TV. There is a new study out that says for the first time, live TV is no longer the primary content. DVR & OTT streaming together have replaced live TV. People expect the video on demand and the brand Vudu fits well into this market trend.

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